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04/23/2010A new report from RingCentral

According to a new report from RingCentral, 34 percent of small business users surveyed said that they use their smartphone more than their computer to conduct business.

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03/22/2010Top 10 Reasons Your Website Should Go Mobile

Check for an excellent article by Joshua Odmark at search engine land describing the top reasons your website should go mobile.

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What is IPhone Apps / Benefits from iPhone apps



New marketing opportunities

The world goes mobile. Earlier practices with mobile devices completely changed due to versatile apps heavily available at the legendary iTunes App Store. Whether utilities or for entertainment, iPhone apps penetrate day-to-day activities, providing an engrossing and beneficial experience to iPhone owners who typically use their devices to the fullest.

Brand marketers were among the first to recognize the potential of this new media, which is now included in marketing mix. iPhone owners are refined customers who find it convenient to do everything via their iPhones. With a well thought out mobile app, you can easily reach them! You can keep your customers informed, you can encourage them to stay in touch with you by offering discount coupons, or you can allow them to shop via their iPhones. Alternatively, you can create a branded game or a gimmick and promote your business this way.

What does the word “growth” mean to you? When you think of a natural example, do you picture a seedling gradually transforming into a pine tree?
What about computers? As far as size is concerned, these technological marvels have only become smaller.
The mobile device has all but dethroned the laptop as the king of your local coffee shop.
What does this mean for your business? Quite simply, this: Mobile devices are like pocket-sized billboards,
and the Apps that your company ought to be distributing to its customer base are the images that belong on such miniature billboards.
The days of traditional advertising are about to join the laptop in the graveyard of ideas, making room for the age of user-generated advertising.